Our last blog post looked at the importance of first impressions. A series of favorable first impressions creates staying power and paves the way to loyalty. Remember that intuitions come first, strategic reasoning second. If they like it (intuition) they will find reasons to stay. This is why creating the right kind of first impressions for your new hires is so important and why you want to ensure you are doing so. You want to give your newbies every reason to brag instead of complain about the company.
Examining things like what the boss’s behavior looks like, the culture of the company, the path for employee development and how employees are shown appreciation are all key impression makers. What are your communications and processes saying to new hires in these areas and will it help them become productive and feel highly valued?
The best way to find out is to ask them. Post-hire surveys should be a standard part of your onboarding process. Check in with new hires early on following their orientation, and at proper intervals during their first year. Make sure you are getting their feedback and their opinions. By your asking alone, you show them that your company cares about its employees, and just as important, treats them as individuals. Their feedback helps your company learn and take corrective action if needed. Too often new hires, who are becoming dissatisfied early on, start looking to leave. This is extremely costly to a company, and negatively impacts employee morale and the company’s reputation.
If your new hires are asked, “What’s it like to work here?” these may be some of the things you might want them to say.